A beer designed for specifically for women? Yep, that’s what a new drink called Chick beer is calling itself.bottle and sixpack photo final 300x286 - Chick Beer

From the Chick Beer website:

“Chick Beer finally gives women a beer choice that suits their tastes and their style. The bottle is designed to reflect the beautiful shape of a woman in a little black dress.  The six-pack looks like you are carrying your beer in a hip stylish, purse.  Chick’s unique reflective bottle blings you up!  It’s fun, fabulous, and female!”

Sure this one has only 97 calories and 3.5 g carbs per bottle and appreciate the promise of a less gassy product, but I’m not so sure about the “less bitter” taste. Um, gee, can’t I just drink real beer? Also, I really don’t need (or want) to look like I’m carrying my bling-y beer in a pink cardboard purse. While it’s nice that five percent of the profits will go to charities that “empower women,” I can’t help rolling my eyes.

What are your thoughts on Chick Beer?